OFFICIAL RECORD

Press & Announcements

Carefully worded communications from the lower intestine.

JANUARY 12, 2026
SERIES A

pooprocks Raises $4.2M to Bring Micro-Carbonation to the Masses

The effervescent wellness company announces funding led by Gut Health Capital with participation from Erewhon Ventures and several high-profile angel investors from the longevity space.

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DECEMBER 3, 2025
PRODUCT

pooprocks Launches the Industry's First pH-Optimized Effervescent Retention Formula

After 18 months of clinical observation and 47 iterations, the brand introduces its signature 30-serving jar to the public through select retailers and direct-to-consumer channels.

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NOVEMBER 18, 2025
RETAIL

Erewhon Names pooprocks Its #1 Gut Innovation of 2026

The iconic Los Angeles market awards the brand top honors in its annual "Most Interesting" list, praising the product’s "elegant absurdity and genuine efficacy."

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OCTOBER 29, 2025
THOUGHT LEADERSHIP

pooprocks Founders on Why the Future of Wellness Is 'Below the Belt'

In a wide-ranging interview with The Slow Journal, the founding team discusses interoception, the limits of topical skincare, and the cultural moment that made an effervescent enema feel inevitable.

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MEDIA INQUIRIES
press@pooprocks.com

For interview requests, asset downloads, or to schedule a private tasting (retention optional).